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Lemonade with Lexie Rose

Lemonade with Lexie Rose

I met – not Lexie Rose – but her mom at the Peppermint Club in July. I got my hands on a promotional card with a code to hear Lexie’s newest single (at the time), “Wrong”, and was hooked. Shortly thereafter I met Lexie Rose herself at Lemonade in Glendale. Over lunch we chatted about growing up in the Valley and handling school and music.

Musicians: Seven Chapters from (CD Baby founder) Derek Sivers new book, “The Mindset of Marketing Your Music”

Musicians: Seven Chapters from (CD Baby founder) Derek Sivers new book, “The Mindset of Marketing Your Music”

I was a struggling musician, with big ambitions but not much success, when I went to a music industry conference in Las Vegas to promote my music. I was nervously doing everything I could to make connections with the executives at all the big music companies. I would attend every panel of experts, taking notes on everyone’s name, and going up to the stage afterwards to introduce myself and get their contact info.

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